We're at the beginning of a journey to provide Insurance that does good. We're committed to building thriving communities, free of poverty and social inequality for a Canada of the future. Learn more about our journey and what we're doing below.


We’re working on redefining the reason we exist beyond profit by using our business as a force for good to reduce inequality and build stronger, more resilient communities. Stay tuned for more information in the months ahead as we define our purpose as a company. We’ve even created a framework to guide the ways we do business moving forward. Take a look below.

be good

Doing right by our employees. We’re already a top employer, but we can do far more through diversity and inclusivity programs and by caring for our employees when they need us most. When the pandemic first hit, we gave each of our employees $1,000 to set up a home office or use it for their general health, however they saw fit.

do good

Helping our customers and partners. We’re looking at ways to create an even greater impact through our industry leading Claims service. Last year, we protected and supported all of our customers through a Customer Care Package that included premium relief for personal auto policyholders and more.

spread good

A Canada for the future. We have a long history of doing good in communities across the country. Last year, we partnered with CanadaHelps to launch the COVID-19 Cause Funds through a matching grant of $2 million to help charities mitigate the impact of COVID-19 on Canadians in the areas of community care and healthcare.


182 years of social impact. Gore Mutual was founded in 1839 on the spirit of collaboration, caring and innovation and has a long history of supporting communities across Canada. For example, in 1941 we donated $100,000 (the equivalent to $1.8 million today) to support Canada in the war effort – an astonishing contribution for a company of our size at the time. In 2017, we gave over $1 million to charities across our country for Canada 150.

We work with our broker partners to help our communities

If you are a broker and would like to nominate a charity, please  submit your nomination by following the link below. As part of our journey to provide Insurance that does good, keep in mind that our area of focus for 2021 is social equality. Our Foundation committee reviews submissions from our broker partners quarterly a few weeks after the nomination deadline date.

Learn more about Gore Mutual